I'm launching an app
Your idea, built properly, live this quarter
See it working
01 / 05Working concept builds we designed to show what this software looks like — not client projects. Pick one and it plays.
Churn risk
Pattern break: 2 missed Tuesdays is the strongest signal.
Members drifting toward cancellation, weeks before they go.
Studiobeat
Spots the member who's about to quit, and wins them back
Studiobeat watches attendance patterns, flags members drifting toward cancellation, and runs the win-back itself — while waitlists, subs and billing handle themselves.
- Churn risk from attendance rhythm, not just last visit
- Automatic win-back offers timed to the member's pattern
- Waitlist promotion and instructor subs without staff
What you get
MVP that survives
Built to be extended, not thrown away after your first hundred users.
Design that sells
The thing investors and customers see first is the thing we obsess over.
iOS, Android, web
One team, every surface, shipped to the stores and to production.
How it goes
Four moves, start to running
- 01
We find the smallest real product
Not the roadmap — the version that proves the idea and can go live soonest. Half of what you came in with usually waits.
- 02
Design first, in high fidelity
Screens you can show a customer or an investor before a line of production code exists.
- 03
Build in the open
Weekly builds on your phone. You use the product as it becomes one, and we change course while that is still cheap.
- 04
Launch, then grow
Store submission, analytics, crash reporting and the next release. We stay on as long as you want the same team shipping.
Questions people ask
How fast can we launch?
Most first releases land in weeks, not quarters — the timeline depends on scope, and we tell you what to cut to hit a date before you commit to it.
I'm not technical. Is that a problem?
No. You bring the product judgment, we bring the engineering. You will never need to approve a technical decision you do not understand.
Can you take over a codebase someone else started?
Often. We read it first and tell you honestly whether it is worth continuing or cheaper to rebuild — including when the answer costs us work.
Who owns the app and the accounts?
You do, from day one. The App Store, Play, cloud and analytics accounts are created in your name and we work inside them.